Back to Help Center
Getting Started4 min readUpdated 2024-12-01

Running Your First Analysis

Step-by-step guide to analyzing your brand.

Getting Started with Your First Analysis

Analyzing your brand's AI perception is simple and takes just a few minutes.

Step 1: Enter Your Brand URL

On the homepage, enter your brand's primary website URL. This should be: - Your main company website (e.g., example.com) - Not a specific page URL - The domain you want AI to associate with your brand

Step 2: Provide Brand Details

For the most accurate analysis, provide: - Brand Name: Your official company/product name - Industry: Select from our list or describe your category - Competitors (optional): Names of main competitors

Step 3: Wait for Analysis

Our system will: 1. Query multiple AI providers about your brand 2. Analyze responses for mentions, accuracy, and sentiment 3. Calculate your AI Perception Score 4. Generate actionable recommendations

This typically takes 30-60 seconds.

Step 4: Review Your Results

Your results page includes:

Overall Score Your aggregate AI Perception Score (0-100)

Provider Breakdown How each AI platform perceives your brand

Category Scores Detailed scores for visibility, accuracy, sentiment, authority, and competitive position

Recommendations Prioritized actions to improve your score

Understanding Your First Results

Don't be discouraged by a low initial score—most brands have significant room for improvement. Focus on:

1. Quick Wins: Look for recommendations marked as high-impact, low-effort 2. Critical Issues: Address any accuracy problems first 3. Biggest Gaps: Target your lowest-scoring categories

Next Steps After Your First Analysis

1. Save your report: Results are available for 30 days 2. Review recommendations: Prioritize based on your resources 3. Start with Schema: Implement structured data 4. Set a baseline: Run weekly analyses to track progress 5. Share with team: Export report for stakeholders

Was this article helpful?

Running Your First Analysis - Help Center